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Amazon's Zoox Robotaxi offers free service to the public in Las Vegas

Amazon.com's Zoox began Wednesday offering free robotaxi rides on the Las Vegas Strip and in the surrounding area, while it waited for state approval before charging fares to compete with Alphabet’s Waymo or Tesla. Waymo offers a robotaxi that transports paying passengers to many U.S. city, while Tesla has robotaxis in Austin, Texas.

Zoox is a vehicle designed to look and feel like a toaster on wheels. The vehicle has no manual controls, such as a pedal or steering wheel. Its passengers are seated facing each other.

Aicha Evans, Zoox's Chief Executive, said: "This is an experience so different that we want people to get used to the robotaxi and to give us feedback." "That's great for the community. That's great for the riders. And that's fantastic for Zoox." The commercialization of robotaxis is more difficult than expected. Tight regulations, public protests and federal investigations, as well as high investment, have forced many robotaxi ventures shut down. Amazon purchased Zoox in 2020 for $1.3 billion and is among the few remaining competitors in the race to develop autonomous vehicles that could yield large returns if they are successful.

Zoox has begun the process of obtaining regulatory approvals for its paid service, which it plans to launch in the coming months. The vehicles will run mainly on their own, with human remote assistance only available when they request help.

Test Ride

Zoox has operated a test loop out of a Las Vegas Casino for the past month. "We have been receiving thousands of riders each week from just this one location. This has exceeded our expectations," said Chief Technology Officer Jesse Levinson.

About 50 vehicles are part of the company's fleet. The majority of them are located in Las Vegas.

The executives announced that Zoox would "very soon expand" the service to San Francisco. It has been testing the service there for several months, and now is adding riders to the waiting list. They said that expansion to Miami, Austin in Texas, Atlanta, and Los Angeles would follow this year and the following year. Tesla launched a ride-hailing company in the San Francisco Bay Area, with a safety-driver who uses Tesla's self-driving tech. Waymo operates with its fleet of 2,000 vehicles in the Bay Area as well as parts of Los Angeles and Phoenix. Uber, the traditional ride-hailing service, is fast becoming a rival. It has signed multiple agreements to add autonomous cars to its network. (Reporting from Abhirup Roy and Akash Sriram, both in San Francisco; editing by Peter Henderson and Matthew Lewis.)

(source: Reuters)