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JetBlue taps advisers for potential sale, Semafor reports

JetBlue Airways hired advisers to evaluate the viability of a possible sale to a competitor carrier, according to Semafor, which reported on Wednesday.

The shares of the low-cost carrier rose by?14%.

According to a report, JetBlue had 'various scenarios' on how Washington policymakers would view potential combinations with United Airlines or Alaska Airlines.

According to LSEG, JetBlue's market value was approximately $1.55 billion at Tuesday's closing.

Could not confirm independently Semafor’s report.

JetBlue said in an email that it had made "meaningful progress" on its multi-year JetForward strategy. It was referring to the long-term financial plan.

We're confident JetForward will restore profitability and create value for our investors, as well as opportunities for our crewmembers.

The airline announced earlier this month that it was on track to achieve $850-$950 million in additional operating profits by 2027 thanks to its JetForward Plan, which aims to reduce costs, increase its network, and improve service for travelers.

JetBlue canceled its $3.8 billion merger with Spirit Airlines in 2024 after an American judge blocked it on the grounds of anti-competition.

JetBlue announced last year a partnership with United that allows travelers to book flights using both carriers' websites, and earn and use frequent flyer points interchangeably.

JetBlue has also agreed to give United access to up to seven round-trip daily flights at New York's congested JFK International Airport starting in 2027.

JetBlue could still be in the preliminary stages and decide to not pursue deal talks with rivals. The report added that it was not possible to determine if JetBlue had been in discussions or received any indications of interest. Reporting by Aishwarya Jain, Bengaluru. Editing by Leroy Leo.

(source: Reuters)