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China's Aerospace Times Feipeng expands globally amid fierce drone competition

Aerospace Times: Chinese civil drone manufacturer?Feipeng? is accelerating their global expansion with a focus in?Southeast Asia and the Middle East as they seek to navigate fierce domestic competition.

The domestic Chinese market has become too competitive. Harry Kang said that Feipeng must go overseas. He made the statement on the sidelines at the Singapore Airshow where the company, which is not listed, is exhibiting.

China's manufacturers, which are the top drone makers in the world, are testing heavier payloads, while transport companies plan air taxi services with and without crews. This is because the country has loosened airspace restrictions, and it offers incentives for developing a "low altitude economy."

At the airshow, Feipeng introduced two new drones: an inspection drone that costs between $180,000 and $200,000. The other is a platform specialized for maritime rescue and forest fire control. It's priced at $40 to $50,000.

Kang stated that the company's goal is to increase its overseas sales to 50% within three years. However, the exact timeline will depend on regulatory acceptance and market trust.

Feipeng's international expansion began in 2024 when it unveiled its FP-981C Sagittarius freight drone - priced at between $400 and $420,000 – at the Singapore Airshow that year. The company named their drones after 12 zodiac sign to make them familiar and memorable for international users.

The company is focusing primarily in Southeast Asia and?the Middle East where there has been a rise in demand.

Kang, the company's CEO, said that it had exceeded 100 million yuan ($14.41 millions) in annual revenue for two consecutive year. The company is expanding?into key markets like Indonesia, Malaysia, and Thailand.

The company has its sights set on Saudi Arabia, which is the largest market in the Middle East.

Kang stated that Indonesia, which is made up of more than 17,000 islands, was a vital market for the company. It has already "partnered" with government agencies responsible for emergency and disaster response, Kang added.

He added that the majority of inquiries were from Indonesians at the booth. It's our primary target market for the year."

Kang said that despite the fierce competition in the drone industry, the company has a competitive advantage, as its drones are generally cheaper than those of international competitors, thanks to its domestically-sourced supply chain.

(source: Reuters)